As America's preeminent fictional newsman from the 1970's living in modern day time, Ron Burgundy is uniquely qualified to weigh in on any matter of significance, including (but not limited to) the kind of car you should be driving. We worked with Funny Or Die, Will Ferrell and Jake Szymanski to create a ton of ads, short films, instagrams, print pieces and social/digital competition. Enjoy.
Awards: One Show Silver Pencil, Cannes Short List, Webby People’s Voice Award, Webby Auto & Auto Services Award
Agency: Wieden + Kennedy
Role: Sr. Art Director
CW: Mike Egan
Interactive AD: Chuck Carlson
CD: Aaron Allen, Michael Tabtabai, Kevin Jones
Creative Partner: Funny or Die